https://blog.priceplow.com/podcast/dan-lourenco-ghost-lifestyle-2023
Dan Lourenço joins the PricePlow Podcast for the fourth time, this time to recap their incredible 2022 and plans for 2023. But look at this ‘fake’ product he got caught drinking during the show! Can we meme it to reality?!
After winning Brand of the Year for the third straight time during PricePlow’s 2022 Supplement Industry Awards, we invited Ghost Lifestyle’s Dan Lourenço back onto the PricePlow Podcast for his fourth appearance on the show.
We recapped 2022 with him, and then got Ghost’s 2023 plans underway. Inside, we talked about what a great year Ghost had, especially with Ghost Energy blowing up. But being in every major category, what’s the next big thing for Ghost to get into?
For a long time, they’ve been working on a functional food — maybe we’ll get to see it in 2023, but only if it’s ready. Dan also gave us some heads up on Ghost Legend V3, which will have a few unique twists. Ghost Gamer is likely to get some minor change as well. They’ll be leaning heavily into wellness, with their sports nutrition lineup and proteins very well squared away.
Hilariously, Dan gets caught drinking a black can in the video… and it turns out to be a “fake” product we think they should release! Find out what it is inside!
Video: Watch Dan talk about Ghost Lifestyle for 2023
Audio Version
Podcast: Play in new window | Download (Duration: 1:16:08 — 62.9MB)
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Detailed Show Notes: Dan Lourenço #4 on the PricePlow Podcast
Detailed show notes and timestamps are coming soon!
Listen to our other Podcasts with Dan
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